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 Overview |
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CMS Consulting has worked with CPG Sales Executives since 1992. Our services include: Custom Benchmarking, Learning & Development, Sales Organization Assessments, Share Group Management, Voice of Customer Studies, and Retail Management Consulting.
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 We offer the following SHARE GROUPS and a network of over 100 participating companies (as of 1/1/24):
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 Vice President, Sales
Sales Leadership
Trade Marketing/ Optimization
Sales Finance
Customer Service
Customer Supply Chain Services
Customer Logistics
Transportation
Broker Management
Warehouse Management
Dollar/Club
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Shopper Marketing
eCommerce
Walmart Business
Sales Operations
Learning & Development
New Share Groups
Digital Supply Chain
Medical Devices Supply Chain
Revenue Growth Management
Target
Kroger
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| The purpose of each group is to provide a forum for benchmarking and sharing Best Practice approaches to solving the challenges of today’s marketplace. In addition to lively discussions during the twice a year share meeting, members gain a network of peers to communicate with. |
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In our 27 years of share group experience, our members have
told us that this simple formula adds value to our sessions:
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Group-directed agendas
Industry guest speakers
Open discussion forum
Voluntary member presentations
Meeting Notes
Group dinners
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CMS Consulting provides meeting management, facilitation and guest speaker arrangements. In addition, we conduct timely email survey recapping for members on key topics of interest.
Members pay an annual membership fee, plus fair share of meeting expenses. Each group meets twice per year. If for some reason a member can't attend a meeting, an associate is welcome.
Additional CMS Consulting Services Include:
Sales Training – Skill Assessments and Training Workshops, Voice of Trade Customer Studies, Retail Management Consulting and Custom Benchmarking
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| List of Participating CPG Manufacturers (currently in 1 or more share groups) |
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| Abbott Nutrition | GlaxoSmithKline | Nestlé Purina |
| ACH Foods | Gorton’s | Nestlé USA |
| Ainsworth Pet Nutrition | Greenwood Group | Ocean Spray |
| American Licorice | The Gyde Group | PDC Brands |
| Arla Foods | Hallmark Cards | PepsiCo |
| Barilla | Healthy Pet | Perfetti van Melle |
| Bausch & Lomb | Helen of Troy Beauty/Health & Home (Kaz) | Pernod Ricard |
| Bayer Consumer Health | Henkel | Pfizer Consumer Healthcare |
| Bazooka Candy Brands | Hershey Company | Pharmavite |
| Beiersdorf | Hormel Foods | Philips Consumer Lifestyle |
| Bel Brands | HP Hood | Pinnacle Foods |
| BIC | Huhtamaki (Chinet) | Polyvinyl Films, Inc. |
| Blue Buffalo | Idahoan | Prestige Brands |
| Boulder Brands | i-Health, Inc. | Procter and Gamble |
| Breakthru Beverage | J.M. Smucker Company | Promotion in Motion |
| Brown-Forman | Jack Link’s Beef Jerky | Purina Animal Nutrition |
| Bush Brothers | Jel Sert | Reckitt Benckiser |
| Campbell Sales Company | Jennie-O Turkey Store | Red Bull |
| Catapult eCommerce | Johnson & Johnson Consumer | Rémy-Cointreau USA |
| Central Garden & Pet | Justin’s | Reynolds Consumer Products |
| Church & Dwight | Kao | Rich Products |
| Clorox | Keurig Green Mountain | Ricola USA Inc. |
| Coca-Cola | Kimberly-Clark | Sanofi |
| Colgate-Palmolive | KIND Healthy Snacks | Sargento Foods |
| Combe Inc. | L’Oreal Consumer Products | Schuman Cheese |
| Compass Marketing | Lactalis American Group, Inc. | SC Johnson & Son |
| ConAgra Foods | Lactalis Deli | Siggi’s Dairy |
| Continental Mills | Lactalis Retail Dairy, Inc. | Smithfield Foods |
| Crayola | Learning Evolution | Starbucks |
| CytoSports | Lindt & Sprungli | Starkist |
| Daisy Brand | Mapleleaf | Storck USA |
| Danone | Mars Wrigley Confectionery | Sun Products Corp. |
| Deoleo | Mars Food | Sun-Maid |
| Del Monte Foods | Mars Pet Care U.S. | Tillamook County Creamery |
| Dr Pepper/Snapple Group | Matrixx Initiatives | Time Inc. |
| E&J Gallo Winery | Massimo Zanetti Beverage | Topps |
| Eagle Family Foods Group | McCormick & Co., Inc. | Tree House |
| Edgewell Personal Care/Private Brands | Mentholatum | Tree Top |
| Energizer Household Brands | Mohawk Industries | Twinings North America |
| E. T. Browne Drug Co. | Mondelçz International | Tyson Foods (Hillshire Brands) |
| Ferrara Candy Company | Morton Salt | Tyson Foods, Inc. |
| Ferrero USA | Musco Family Olive Company | Unilever |
| Florida’s Natural Growers | Nature’s Bounty | Waterpik |
| Galerie | Nature Nates | Welch’s |
| General Mills | Nelsons | |
| Ghirardelli Chocolate | Nestlé Nutrition | |
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